more jobs..

Franchise Head Hematology/Oncology Middle East

-Dubai
Job Description:

DubaiROLE OBJECTIVE The purpose of this role is to provide strategic direction and leadership to the Marketing of Middle East including Satellite countries; KSA and Egypt and managing combined Sales and Marketing for Gulf and Lebanon with a clear P&L responsibility. The FH will be. Responsible for setting the vision, defining the Business Unit (BU)/ franchise marketing strategy for ME, ensuring execution of brand and key account plans through local teams to achieve ambitious goals. Leads the BU/franchise team members and cross-functional team to deliver a superior patient & customer experience, exceed expectations of key customers, ensuring access and become best-in-class in the areas where we are present. Develops effective marketing strategies to ensure successful performance and goal achievement; Additional P&L responsibility for the BU/franchise in Gulf & Lebanon Acts in compliance with laws, internal regulations, company strategies & Takeda’s corporate philosophy and supports GM in achievement of company objectives ACCOUNTABILITIES Leadership responsibility for sales (Gulf and Lebanon) & marketing team (Middle East) As Centre of Excellences (COE), responsible to develop Marketing Strategy for Hematology/Oncology for Middle East in alignment with GM and plan execution with team’s support with clear vision and set goals. As a key stakeholder, manage, motivate, and develop the Hema/Onco Franchise Middle East team by setting clear objectives, effective coaching, evaluation and feedback on performance. Promotes cooperative and inclusive ways of working together within the cross-functional BU/franchise team and within the LOC leadership team Ensures the team lives and executes customer-centricity, defined as listening to customers and meeting their needs to provide customer-centric solutions, also ensures that in the team mindset and outcomes the patient comes first Sets targets and objectives for the BU, promotes & monitors achievement and follows up on them, flagging any issues early and adapting tactics as needed Coaches, mentors and trains employees and appraises performance within the organization In cooperation with HR and the General Manager hires, develops and retains own team (marketing, sales), while developing a best in class environment to work in, fostering continuous improvement Work closely & align with Country Heads on LOC marketing strategy and roll out plan in countries. Financial & Strategic Planning Fully accountable for Hematology/Oncology, including currently marketed products and any future products in this therapy area Develops a strategy in close cooperation with cross-functional team members (medical, marketing, sales, market access, business support etc.) Ensures implementation of policies and programs to achieve maximum results Establishes a financial plan including units, sales and expenses in alignment with overall financial planning process and is fully accountable for achieving the forecast with focus on Gulf and Lebanon. Prepares brand strategy and marketing plan for the brands; develops and coordinates commercial strategies/tactics with specific timelines, budgets and stakeholder responsibilities [For Hema/Onco Franchise:] Develops strategy and tactics along 5 steps of patient journey excellence: understanding patient journey, patient diagnostic, standard of care, access and patient services Ensures brands, competition, market dynamics, medical trends and levers of growth are analyzed on a regular basis and develops view on brand issues, market development, competitive positioning, customer segments and needs Establishes and further develops a successful go-to-market model and drives new marketing projects (implementing a best in class specialty care organization) Develops, prepares and executes future launches as per plan with strong support and alignment of cross functional team Sales Force Planning & Management (G+L) Establishes concept for in-field team and orchestrates different channels in a customer engagement plan, incl. targeting & segmentation Responsible for building the account management capabilities of individual Key Account Managers (KAMs) as well as the organization, driving value-based key account management as a mindset rather than just a function Project Management & Cross-Functional Cooperation: Ensures implementation of all truly cross-functional plans for sales and marketing, while working in close collaboration with Country Heads, Medical and Access functions Expands products/markets by innovative commercial programs and high-quality education programs for health care stakeholders Customer Activities: Identifies, develops and maintains professional relationship with key customers, KOLs and scientific societies, identifies new opportunities and ways to better meet customer needs, serves as role model in terms of customer orientation, to develop a high performing customer centric organization Provides input for the development of products and anticipates customer need/solution approach Actively participates in customer events and congresses Maximizes understanding of the customers and patients and uses this information to meet the customers’ and patients’ needs Cross-country collaboration Fosters best practice and customer insights sharing among LOC / MCO and Takeda international teams with the aim to become a best-in-class organization Represents the BU-franchise/LOC in regional, global or other management team meetings Actively collaborates with Global and regional commercial, medical and market access teams in developing strategy and tactics for the franchise SKILLS and LEADERSHIP CAPABILITIES Critical Skills and Competencies Collaboration: Influences through relationships, cultivates a broad network of relationships within Takeda and with external stakeholders and creates a climate that promotes sharing of information and open dialogue Drive for Results: Mobilizes high performance, shows a high level of passion for growth and business acumen, holds self and others accountable for commitments that align with our short- and long-term goals and putting patients first Patient centricity: Displays a passion for the patients and their needs, demonstrates a sound knowledge of therapy areas and patient pathways and puts patients' interests first in decision-making Customer centricity: Ability to understand the customers' needs, leading complex collaborations successfully and creating genuine win-win solutions Experience and Education Degree in life science or equivalent At least 10-15 years-experience in pharmaceutical (ethical) company of which 5-7 years number of years in marketing and experience in a people manager position. Significant experience and track record of success in Sales and brand/product management. Significant experience in designated therapeutic area strongly preferred, in rare disease areas is an additional asset. Launch experience mandatory Experience operating in a multi-national company and in a matrix organization Thorough understanding of commercial aspects of the business including brand management, sales planning and execution, market access, patient advocacy, regulatory environments and pricing, hospital formulary listing and PMS for the brand Successful track record of hiring, developing and retaining talent / direct reports Ability to leverage knowledge of marketplace, competitor landscape and economic forces and translate them into clear short term and long term strategies. Demonstrated success in the following key areas: P&L management / budget management Identifying growth opportunities for a given product and driving an organization to capture value Formulating and implementing effective marketing and sales strategies Effectively working with GM and cross-functional teams Fluent in written and spoken English and Arabic Highly competent with PC (Word, Outlook, Excel, Power point) and CRM systems Notice to Employment / Recruitment Agents: Employment / Recruitment agents may only submit candidates for vacancies only if they have written authorization to do so from Shire, a wholly-owned subsidiary of Takeda’s Talent Acquisition department. Any agency candidate submission may only be submitted to positions opened to the agency through the specific Agency Portal. Shire, a wholly-owned subsidiary of Takeda will only pay a fee for candidates submitted or presented where there is a fully executed contract in place between the Employment / Recruitment agents and Shire, a wholly-owned subsidiary of Takeda and only if the candidate is submitted via the Agency Portal. Candidates submitted or presented by Employment / Recruitment Agents without a fully executed contract or submitted through this site shall not be deemed to form part of any Engagement for which the Agency may claim remuneration.