Senior Manager CTC Merchandising Reebok GCC - -Dubai
Dubai -Purpose & Overall Relevance for the Organisation: Drive and lead the CTC team to define short-term and medium-term growth objectives, ensuring this sustainably grows profitability and market share for the managed Cluster. Ensure the delivery of locally relevant assortment plans for WHS, DTC & Ecom considering the consumer and channel requirements to enable the cluster to maximize growth ambitions. Be the single POC Lead in the cluster with regards to pricing, range architecture, channel segmentation, IBP and overall brand and category business plans and represent Brand in all cluster level meetings for both the GCC. Lead, implement and operate the brand leadership as operating model in the cluster through establishing an Input, Plan, Create and Execute process with a defined interaction with the EM Market Brand Team and Cluster channel teams. Key Responsibilities: Lead and accountable for overall Cluster Category business plans for Reebok, including objectives, KPIs (NS, GIM and RFC) and Cluster GM Sign off process. Drive the team to deliver a compelling range/concept selection for the cluster, balancing both brand and commercial consideration supporting the overall business strategy for the GCC. Drive Market Range enhancements through assortment planning that reflects localization and differentiation in market place where needed with focus on FMP and key cities across the GCC. Deliver, manage and assess profitability by category by leading the team to manage pricing, margin efficiency, product category mix and channel mix through exclusivity and assortment planning. Lead a complete GTM product proposition (by category) aligning with BA/Omni team on Marketing plan, communication tools, activation tools, sports marketing support etc. and support the sell-in process to focus accounts Plan and manage the cluster seasonal Sell in process following the Brand Leadership as the operating model. Lead the collaboration with the KA teams to create the option plans and channel ranges per channel/segment tier for WWTW accounts Own and Drive the RA for the cluster ensuring adherence to the Market Range Architecture by the Market CTC and requirements of cluster through feedback/inputs Provide regular analysis of sell-through performance to the relevant category teams and contribute to strategic planning based on the analysis. Lead a suitable performance framework for direct reports (Category CTC team) by setting performance targets and coaching for continuous improvement Accountable for inputting into the overall seasonal, IBP and contribute to category split for SBP. Accountable for the forecast for the category as part of the IBP process SCM collaboration to ensure (speed, Phasing, ILS, PO-PROD MOQ topics are planned and actioned. Drive performance culture through # MYBEST Drive employee engagement, leading by example Key Relationships: GCC Brand Director EM Hub and EM CTC teams Cluster SLT, Channel & Sales teams Cluster Sourcing and SCM Cluster MOPS, Brand Activation & Omni Direct reports (Cluster CTC team) Market CTC assortment team Cluster Demand Planning team LENA CTC lead KPIs: Brand Health KPIS (Brand momentum, Net Promoter Score, Spontaneous purchase intent, etc.) Net Sales and GIM% FPST% Market Direct Brand Contribution vs Plan Process KPIs (timing, % of shared services/tools, etc.) Project KPIs (respect timing, qualitative contribution, etc.) Market Sales vs Plan Range size and efficiency (incl. overlap) SMU efficiencies Knowledge, Skills and Abilities: Extensive (5+ years) Marketing experience, with a distinct track record of success and high-level Merchandising and retail space management knowledge Leading and managing a diverse team (incl. remote management) Strong presentation/communications and influencing skills Marketing budget management Advanced user of MS Office suite of products Experience in both market and above market organization preferred Advanced knowledge of Ranging processes and systems Strong analytical skills and attention to detail Structured, organised and process orientated Leadership Leads and develops high performance team Support and secure a high-performance culture through communication of clear expectations and individual target setting To plan and host timely team meetings in key cities, plus regular travel to Markets. Requisite Education and Experience / Minimum Qualifications: University degree in Business and/or a minimum of 5-10 years equivalent professional experience, ideally in Sales and/or Marketing Fluent in English
SEO Specialist & Content Developer - Xpertise-Dubai
Dubai -We are looking for an SEO/SEM expert to manage all search engine optimization and marketing activities can also do Content Writing to join our Marketing Team and enrich our websites with new blog posts, guides and marketing copy.You will be responsible for managing all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks. You will also manage all SEM campaigns on different search engine in order to maximize ROI.Optimizing copy and landing pages for search engine optimizationPerforming ongoing keyword research including discovery and expansion of keyword opportunitiesResearching and implementing content recommendations for organic SEOResponsibilitiesExecute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaignsTrack, report, and analyze website analytics and PPC initiatives and campaignsManage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.Optimize copy and landing pages for search engine marketingPerform ongoing keyword discovery, expansion and optimizationResearch and implement search engine optimization recommendationsResearch and analyze competitor advertising linksDevelop and implement link building strategyWork with the development team to ensure SEO best practices are properly implemented on newly developed codeWork with editorial and marketing teams to drive SEO in content creation and content programmingRecommend changes content, linking and other factors to improve SEO positions for target keywords.RequirementsProven Off page and On page SEO experienceProven SEM experience managing PPC campaigns across different search engineSolid understanding of performance marketing, conversion, and online customer acquisitionIn-depth experience with website analytics tools (e.g, Google Analytics, Net Insight, Omniture, Web Trends)Experience with A/B Testing strategyKnowledge of ranking factors and search engine algorithmsUp-to-date with the latest trends and best practices in SEO and SEMGraphic Design is a Plus but not a requirementJob Type: Full-timeExperience:SEO: 1 year (Preferred)
Videographer - Top Vantage Contracting LLC-Dubai International City
Dubai - International CityNationality: AnyGender: GirlRequirement: Professional videographer can edit video and photo.We are going to open our sister company Luxury Holiday Photography Studio LLC, We are looking for a well experienced staff for reception and store sales in Dubai -.Candidates with good knowledge of relevant field.Candidates with smart and hard work.Good communication skills and pleasing personality.Good experience relevant field.Attractive salary provided.Interested candidate can forward their CV topan(at)topvantage.netJob Type: Full-timeExperience:Editing: 1 year (Required)Location:Dubai - International City (Preferred)